OKC Tourism Generates Over $4 Billion In Economic Impact

Oklahoma City generated an economic impact of $4.3 billion from 23.2 million visitors in 2022, according to a study done by Tourism Economics.

“We’ve had various indicators that our visitor economy had surpassed pre-pandemic levels, but this data gives us a deeper understanding of the power of tourism in Oklahoma City,” said Zac Craig, Visit Oklahoma City President. “A total economic impact of more than $4 billion from the travel sector is very exciting. And we expect tourism’s economic impact to continue climbing as Visit OKC elevates our destination marketing across national and international audiences and partners add new attractions throughout the city.” 

The tourists and visitors directly spent $2.6 billion, which sustained more than 33,888 jobs and generated $343 million in state and local tax revenues in 2022.

“This study details the direct effect of tourism in OKC, but we also see the additional ways travel spending positively impacts other industries such as real estate, insurance and various business services that support tourism-related organizations,” said Christy Gillenwater, Greater Oklahoma City Chamber President and CEO. “In addition, the total jobs impact approximately one of every 20 jobs in Oklahoma City. That’s 5% of our workforce supporting tourism right here in Oklahoma City.” 

Oklahoma City leaders are optimistic for the future of tourism.

"Oklahoma City has invested in itself with entertainment venues and districts through the MAPS program for decades, and this investment is paying dividends,” said Craig. “Our entire community has blossomed because of MAPS, which can be seen in our new convention center complex, streetcar infrastructure and world-class attractions and districts that elevate us as a meetings and sports destination and leisure travel destination.”

For more information from the 2022 Tourism Economic Impact study, click here.